About

YENA’s 4th Mini Album, Blooming Wings, captures the emotions of first love, separation, and growth through a delicate yet playful visual narrative. We developed an album identity that reflects YENA’s evolving character while preserving her distinctive sense of energy and charm.

Category

Graphic Design

Industry

Entertainment

Year

2025

Timeline

6 weeks

Record sleeve artwork held against a plain wall

Problem

The album needed to express a more mature emotional story without losing the playful and recognizable personality associated with YENA. The challenge was to visually connect the innocence of first love, the sadness of separation, and the idea of personal growth within one cohesive album experience.

Album sleeve design laid flat
Stack of vinyl records seen from the edge
Vinyl sleeve and inner sleeve detail
Record store racks showing sleeve spines

Solution

We translated the concept of blooming and wings into a visual system that balances softness, emotion, and youthful energy. The contrasting Sky and Earth versions were developed to represent different emotional perspectives within the album, while typography, imagery, and graphic details were carefully coordinated to create a consistent narrative across the entire package.

Turntable playing a record from the series
Close crop of stacked record spines
Printed sheets showing the ink and paper stock
Analog mixing desk in the label's studio

Result

The result is an album identity that expands YENA’s visual world into a more emotional and mature direction while maintaining her distinctive character. Through the contrast between innocence and growth, the design creates a memorable physical album experience that supports the narrative of Blooming Wings.

Browsing crates in a record shop
Records fanned out to show the catalogue system

About

YENA’s 4th Mini Album, Blooming Wings, captures the emotions of first love, separation, and growth through a delicate yet playful visual narrative. We developed an album identity that reflects YENA’s evolving character while preserving her distinctive sense of energy and charm.

Category

Graphic Design

Industry

Entertainment

Year

2025

Timeline

6 weeks

Record sleeve artwork held against a plain wall

Problem

The album needed to express a more mature emotional story without losing the playful and recognizable personality associated with YENA. The challenge was to visually connect the innocence of first love, the sadness of separation, and the idea of personal growth within one cohesive album experience.

Album sleeve design laid flat
Stack of vinyl records seen from the edge
Vinyl sleeve and inner sleeve detail
Record store racks showing sleeve spines

Solution

We translated the concept of blooming and wings into a visual system that balances softness, emotion, and youthful energy. The contrasting Sky and Earth versions were developed to represent different emotional perspectives within the album, while typography, imagery, and graphic details were carefully coordinated to create a consistent narrative across the entire package.

Turntable playing a record from the series
Close crop of stacked record spines
Printed sheets showing the ink and paper stock
Analog mixing desk in the label's studio

Result

The result is an album identity that expands YENA’s visual world into a more emotional and mature direction while maintaining her distinctive character. Through the contrast between innocence and growth, the design creates a memorable physical album experience that supports the narrative of Blooming Wings.

Browsing crates in a record shop
Records fanned out to show the catalogue system